Brand presence
The photographs connect the brand, the experience area and the wider shopping environment. Identity helps associate the direct encounter with the correct brand.
ACTION
In-store product experiences
Kikkoman brings a product experience into the retail setting where shoppers are considering their choices.

Project story
Brand presence
The photographs connect the brand, the experience area and the wider shopping environment. Identity helps associate the direct encounter with the correct brand.
Touchpoint expression
This Brand Activation case treats retail as a place to begin a product conversation, with the link between presentation and experience as its central theme.
APLUS