ACTION

Kikkoman

In-store product experiences

Kikkoman brings a product experience into the retail setting where shoppers are considering their choices.

Channel
In-store product experiences
Services
Brand Activation · Trade Marketing
Journey stage
ACTION
Kikkoman — In-store product experiences
ACTIONProject imagery ↓

Project story

Brand presence at the touchpoint.

Brand presence

The photographs connect the brand, the experience area and the wider shopping environment. Identity helps associate the direct encounter with the correct brand.

Touchpoint expression

This Brand Activation case treats retail as a place to begin a product conversation, with the link between presentation and experience as its central theme.

APLUS

Create the next brand moment.

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