Format illustration
An illustration of outdoor LED displays on streets and lakeside promenades. Wide views show complete screens together with greenery, pedestrians and vehicles in the surrounding environment.
Settings & formats
Challenge & context
Outdoor portrait displays should be considered in relation to sightlines and their setting. Trees, pavement width, distance from the road and daylight all affect how the content can be seen. These examples focus on the placement context, showing how a digital touchpoint appears within urban everyday life.
Bringing the idea to life
Portrait screens stand on dedicated supports with open space around the display frame.
Strong visual contrast and a concise message suit people walking or moving along the street.
Wide views show the screen in relation to the walkway and road, supporting a review of the proposed media setting.
The value of the touchpoint
Street LED connects moving content with outdoor travel settings. Selection should rely on actual sightlines at each location and surrounding objects that may obstruct the view.
APLUS
