Format illustration
An illustration of advertising on Locker Smart Box units. The images show how brand graphics can cover locker fronts in building lobbies and parcel collection areas.
Settings & formats
Challenge & context
Parcel lockers are part of everyday building use. Their individual doors form a large combined surface that can carry continuous graphics across a lobby. These examples focus on the relationship between the brand treatment, the operating screen and the space used to approach the lockers.
Bringing the idea to life
Brand graphics extend across the locker doors within a consistent layout.
The design needs to leave screens, locks and operating instructions accessible.
The examples include a sheltered unit outside a lobby, indoor lockers and people approaching the service.
The value of the touchpoint
This format combines brand visibility with an everyday amenity. A site review should consider both views from the walkway and the space needed to use the lockers.
APLUS
